Browsing by Author "Anthoney, Audrey McIntosh"

Now showing items 2-2 of 2

  • The UK children's publishing house - adapting to change for the multimedia market. 

    Anthoney, Audrey McIntosh; Royle, Jo; Johnson, Ian M. (Emerald http://dx.doi.org/10.1108/EUM0000000005366, 2000)
    ANTHONEY, A., ROYLE, J. and JOHNSON, I. M., 2000. The UK children's publishing house - adapting to change for the multimedia market. Electronic Library, 18 (4), pp. 269-278.
    The research project currently in progress aims to develop a comprehensive understanding of the children’s multimedia publishing industry in the UK and the challenges of adapting to change for publishers who have entered ...