Now showing items 2-6 of 6

  • The direct and mediated effects of customer relationship management (CRM) systems usage as service delivery channels on consumer buying behaviour: an empirical appraisal of the context of the Nigerian banking industry. 

    Omoge, Akinyemi Paul (Robert Gordon University Aberdeen Business School. Department of Communication, Marketing and Media, 2016-06)
    OMOGE, A.P. 2016. The direct and mediated effects of customer relationship management (CRM) systems usage as service delivery channels on consumer buying behaviour: an empirical appraisal of the context of the Nigerian banking industry. Robert Gordon University, PhD thesis.
    Ample evidence from the literature suggests that in recent years, banks have been heavily investing in customer relationship management (CRM) systems. The reasons for this are traced to banks' emergent need to gain and ...
  • Employee empowerment and customer satisfaction: an investigation from a UAE banking sector perspective. 

    Shedid, Maha; Russell, Ken (ICARB http://www.intlafr.com/dubaiproceedings2017.pdf, 2016-12-12)
    SHEDID, M. and RUSSELL, K. 2016. Employee empowerment and customer satisfaction: an investigation from a UAE banking sector perspective. In Proceedings of Dubai international conference for advanced research in business (ICARB 2016), 12-13 Dec 2016, Al Badaa, Dubai. Al Badaa: ICARB [online], 2, pages 4-16. Available from: http://www.intlafr.com/dubaiproceedings2017.pdf
    This article reflects the results of a pilot study conducted in connection with an analysis of the antecedents and consequences of empowerment on the service quality for UAE Banking customers and the banking sector in ...
  • Employee empowerment and customer satisfaction: an investigation from a UAE banking sector perspective. 

    Shedid, Maha; Russell, Ken (ICARB http://www.intlafr.com/vol1no1-2017.pdf, 2017-01-26)
    SHEDID, M. and RUSSELL, K. 2017. Employee empowerment and customer satisfaction: an investigation from a UAE banking sector perspective. International journal of advanced research in business [online], 1(1), pages 2-14. Available from: http://www.intlafr.com/vol1no1-2017.pdf.
    This article reflects the results of a pilot study conducted in connection with an analysis of the antecedents and consequences of empowerment on the service quality for UAE Banking customers and the banking sector in ...
  • Globalising employee engagement: myths and reality; a Middle East perspective. 

    Elewa, Tamer F. (Robert Gordon University Department of Management., 2013-04)
    The purpose of this research was to investigate if selected cultural and national aspects had an effect on employee engagement drivers. Another aim was to find out if applying global engagement tools in different cultures ...
  • Post-experience MBAs: The transition back into the workplace for FT students. 

    Sutherland, Bill J.; Russell, Ken; Scott, Allan (Quality Assurance Agency for Higher Education (QAA) http://enhancementthemes.ac.uk/pages/docdetail/docs/paper/post-experience-mbas-the-transition-back-into-the-workplace-for-ft-students, 2015-06)
    SUTHERLAND, W., RUSSELL, K. and SCOTT, A., 2015. Post-experience MBAs: The transition back into the workplace for FT students. In: International Conference on Enhancement and Innovation in Higher Education. [online] 9-11 June 2015. Glasgow: Quality Assurance Agency for Higher Education. Pp. 693-702. Available from: http://enhancementthemes.ac.uk/conference/conference-resources/full-papers-(individual) [Accessed 09 July 2015]
    Full-time students undertaking a MBA experience a number of transitions, most notably from work to study and study to work. Consideration of effective transition strategies may offer insight into improving course structure, ...