Now showing items 1-2 of 2

  • Individual strategies for sustainable consumption. 

    McDonald, Seonaidh; Oates, Caroline J.; Alevizou, Panayiota J.; Young, C. William; Hwang, Kumju (Westburn Publishers/Routledge., 2012-03)
    MCDONALD, S., OATES, C. J., ALEVIZOU, P. J., YOUNG, C. W. and HWANG, K., 2012. Individual strategies for sustainable consumption. Journal of Marketing Management, 28 (3-4), pp. 445-468.
    Consumers have a key role to play in meeting governments’ targets for reduced energy consumption, more sustainable waste management practices and lifestyles with fewer environmental consequences. We discuss some of the ...
  • Toward sustainable consumption: researching voluntary simplifiers. 

    McDonald, Seonaidh; Oates, Caroline J.; Young, C. William; Hwang, Kumju (Wiley. http://dx.doi.org/ 10.1002/mar.20132, 2006-06)
    MCDONALD, S., OATES, C. J., YOUNG, C. W. and HWANG, K., 2006. Toward sustainable consumption: researching voluntary simplifiers. Psychology and Marketing, 23 (6), pp. 515-534.
    This article examines and extends the notion of voluntary simplifiers (VS). VS are individuals who have freely chosen a frugal, anticonsumer lifestyle that features low resource use and environmental impact. The article ...