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  • Innovation in small business: comparing face-to-face with virtual networking. 

    Hardwick, Jialin; Cruickshank, Douglas; Anderson, Alistair R. (Emerald http://dx.doi.org/10.1108/02756661211282795, 2012)
    HARDWICK, J., CRUICKSHANK, D. and ANDERSON, A. R., 2012. Innovation in small business: comparing face-to-face with virtual networking. Journal of Business Strategy, 33 (5), pp. 51-58.
    Purpose – The paper aims to better understand the process of networking by small business with their customers to achieve innovations. In particular the relative roles of face-to-face and virtual interaction are to be ...