Now showing items 7-8 of 8

  • Social media in construction: an exploratory case study. 

    Perera, Srinath; Victoria, Michele Florencia; Brand, Samuel (Routledge https://www.taylorfrancis.com/books/e/9781317427889, 2017-05-05)
    PERERA, S., VICTORIA, M. and BRAND, S. 2017. Social media in construction: an exploratory case study. In Ingirige, B., Ruikar, K., Perera, S. and Obonyo, E. (eds). Advances in construction ICT and e-business. London: Routledge [online], chapter 16, pages 376-403. Available from: https://www.taylorfrancis.com/books/e/9781317427889
    Social media are considered as powerful tools to inuence people as well as businesses in a short time span. Therefore, systematic use of social media in a business environment can bring greater benets in no time. However, ...
  • Sustainability: consumer perceptions and marketing strategies. 

    McDonald, Seonaidh; Oates, Caroline J. (Wiley. http://dx.doi.org/10.1002/bse.524, 2006-05)
    MCDONALD, S. and OATES, C. J., 2006. Sustainability: consumer perceptions and marketing strategies. Business Strategy and the Environment, 15 (3), pp. 157-170.
    Studies of green consumer behaviour, in particular purchasing and disposal, have largely focused on demographics and/or socio-demographics, with mixed and frequently contradictory results. To move the debate forward, we ...