Now showing items 1-5 of 5
The influencing effect of socialization agents on male children’s sportswear choice decisions: a study of 8-11 year old male reactions to mother versus peers.
(Robert Gordon University, 2014-05)
Academics, educationalists and parents have all expressed increasing concern about targeting and marketing towards children, particularly to those within the age group of eight to thirteen, and identified as tweenagers. ...
A Bourdieuan analysis of qualitative authorship in entrepreneurship scholarship.
Empirically, this study builds on responses from leading qualitative entrepreneurship scholars. We carry out a Bourdieuan analysis of the field of entrepreneurship scholarship—particularly heterodox qualitative writing—and ...
The content, scope and purpose of local studies collections in the libraries of further and higher education institutions in the United Kingdom.
(Robert Gordon University, 2014)
This research examines the presence of and reasons for local studies resources in the libraries and learning centres of further and higher education institutions in the United Kingdom. The study’s aims were to investigate ...
Shadowing research in organizations: the methodological debates.
Purpose: - The purpose of this paper is to provide some context for the special issue and to introduce the collection of invited commentaries and research papers that follow. It also sets out to clarify the contribution ...
The researcher role in the attitude-behaviour gap.
In the green consumer behaviour literature the attitude-behaviour gap is well-established. Studies show that although people condone environmentally friendly actions, their green attitudes do not necessarily translate into ...