Now showing items 1-9 of 9
Venting, joining and educating: motivations for knowledge sharing in the UK police blogosphere.
(SAGE Publications., 2012-03)
This article examines motivations for knowledge sharing in blogs written by police officers. It draws on the findings of a research project completed in 2011 based on content analysis of 63 blogs.
Online parliamentary election campaigns in Scotland: a decade of research.
(Danube-University Krems, 2013)
Over the last ten years, the authors have conducted a series of investigations into the use of the Internet by political parties and individual candidates during parliamentary election campaigns in Scotland. These are the ...
Voters’ information behaviour when using political actors’ web sites during the 2011 Scottish Parliament election campaign.
Purpose – The purpose of this paper is to report the results of a study of voters' online behaviour conducted during the 2011 Scottish parliamentary election campaign. Design/methodology/approach – The study used an ...
Does Scotland ‘like’ this? Social media use by political parties and candidates in Scotland during the 2010 UK General Election.
(Walter de Gruyter, 2012-06)
This paper reports the results of a study which investigated the use of social media by political parties and candidates in Scotland as part of their campaign for election to the UK Parliament in 2010. The study consisted ...
The digital marketing skills gap: developing a digital marketer model for the communication industries.
Scholarly literature suggests digital marketing skills gaps in industry, but these skills gaps are not clearly identified. The research aims to specify any digital marketing skills gaps encountered by professionals working ...
Members of the Scottish Parliament on Twitter: good constituency men (and women)?
Purpose – To explore the use of Twitter by Members of the Scottish Parliament (MSPs) for the provision of constituency-related information, or in support of their constituency service work. Design/methodology/approach ...
Goin' Holyrood? A study of voters' online information behaviour when using parties' and candidates' websites during the 2011 Scottish Parliament election campaign.
This paper reports the results of a study of voters' online behaviour conducted during the 2011 Scottish Parliamentary election campaign. Here, 64 citizens of Aberdeen, North-east Scotland, were observed and questioned ...
Keys to success in social media marketing (SMM): prospects for the German airline industry.
The continuous growth and economic contribution of Germany's commercial aviation industry are directly linked to the implementation of new marketing practices. Especially in light of challenging market conditions and fierce ...
Social media as a vehicle for user engagement with local history: a case study in the north-east of Scotland.
Purpose - The aim of this paper is to examine issues associated with user engagement on social media with local history in the north east of Scotland and focuses on a case-study of the Buckie and District Fishing Heritage ...