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The international competitiveness of Malta as a tourist destination.
(Robert Gordon University, 2011-03)
Many small islands depend on sustainable tourism to attain long term economic prosperity and well-being for their citizens. As they become more dependent on tourism for their growth, they are more concerned with improving ...
Tourism development and the backpacker market in Highland Scotland.
Backpacking is an emerging market within the tourism sector. Despite its growth limited research has been conducted in Scotland, or even Europe, in relation to this form of travel. Qualitative data were gathered utilising ...
Large-scale tourism development: An investigation into the likely impacts of the proposed Trump Golf Scotland development.
(Nova Science., 2014)
The large-scale development by Trump Golf Scotland will potentially thrust the North East of Scotland into worldwide fame as a golf destination. This research adopted a qualitative approach involving a focus group and ...
Keys to success in social media marketing (SMM): prospects for the German airline industry.
The continuous growth and economic contribution of Germany's commercial aviation industry are directly linked to the implementation of new marketing practices. Especially in light of challenging market conditions and fierce ...